MADE FOR:Â
You have the expertise. You just need the system that fits your schedule.
In less than an hour, you'll walk away with a repeatable content system designed to help you reach the right people, spend less time ideating on posts, and ensure your license is protected.
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INSIDE THE QUICK START:
- A content foundation that makes every post easier to decide onÂ
- A post formula, built with Hook → Value → CTA and pressure-testedÂ
- A pre-post filter that checks evidence, consent, and disclosure, so you publish with confidence (Module 8: Check It)
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It's $97, built for licensed providers who want to record, post, and grow, without the guesswork.
The Med Creator Quick Start
A repeatable system you'll use on every post, without adding hours to your week.
Built for licensed providers who want to record, post, and grow, without the guesswork. Designed to give you a social media framework in one sitting.
ENROLL FOR $97
CONTENT FOUNDATION
Get clear on why you create, who it's for, and what makes you a category of one.
- Your purpose formulaÂ
- Three questions that define your audience
- Five sources of distinction: expertise, story and values, style, social proof, vision
THE POST FORMULA
 Turn a question you already answer in clinic into a post built for the platform.
- Why content has to be built for social, not adapted to it
- Five places to find your next post idea
- Hook → Value → CTA, with a worked example
- One quick test: would someone send this to a friend?
PRE-POST COMPLIANCE FILTER
A five-question pre-post filter you run before anything goes live.
Plus downloadable worksheets and tools for every lesson.
Two perspectives.
One proven system.
Dr. Dustin Portela
Board-Certified Dermatologist, 4M+ followers
Board-certified dermatologist and creator who built an audience of 4M+ while balancing a full patient and surgical schedule. He knows firsthand the hesitation providers face around creating content, from finding the time to knowing what to share. The difference is he’s built a system that works within those boundaries, not against them.
Mimi Banks
Founder & CEO, MB Social
25+ years in beauty, marketing, and social strategy, helping brands and experts build visibility, credibility, and connection. She built the strategy and systems behind Dustin’s social presence and has seen firsthand where providers get stuck: not necessarily in posting, but in knowing what’s working, what isn’t, and what to do next.
4M+ Followers | 100,000+ Podcast Downloads | 34 Years Combined Experience
So they wrote down the system. All of it.
Who this is for
This is for you if:
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You're a licensed provider and you know your online presence is part of the job now.
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You already post and it isn't changing who walks in the door.
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You want patients to find you, not an audience of strangers.
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You'd post more if you knew the time was going somewhere.
This isn't for you if:
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You want to go viral and don't care how.
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You're looking for a done-for-you content package.
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You're not a licensed provider. The standards here are built around a license.